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Frequently Asked Questions
In this section we will provide you with answers to commonly asked questions:
I would like someone to bounce some Internet related ideas off. Some plans we have, some concerns maybe...
is about optimizing the user experience.
Your visitors want to find what they are looking for fast and easily. If not, they're gone. Off to your competitor's site. A usable site makes visitors feel good about your site, but also about your organization. It conveys trust and professionalism, and will strengthen your branding. It allows smaller companies to play with the big guys in a worldwide marketplace.
It is expensive
not to mind usability. You will lose sales and a lot of goodwill when
your site is a frustrating environment. IBM is a strong advocate of usable
designs, and quotes that as a rule of thumb:
is never too late, or too early. You can test ideas while they are still
on paper, you can pilot a draft design, or you can optimize an existing
site through redesign.
We are experienced in the evaluation of marketing effectiveness, and are strong advocates for frustration elimination. We mind the details, and can put a finger on your blind spots. We look through the user's eyes, and provide you with a report of recommendations. Your and your designer then decide which changes to implement. We can also have one of our designers make the changes for you.
can perform a usability audit (heuristic website evaluation), which
means we run a checklist with usability guidelines. Your competition
can be taken into account, and we can include the e-commerce portion
of your site.
Certainly not. It is wise to consider good usability practices with online newsletters, Intranets, Extranets: with all forms of communication where it is very important to meet the user's needs for maximum effectiveness. In this day and age the user has become more and more powerful. If you don't tailor to their needs, they're gone. Forever.
Depending on the kind of project it can take anywhere from a few days to a few weeks. We know that time is of the essence, and will do our utmost to provide you with our recommendations as soon as we're able. We know our recommendations still need to be implemented before you can really boost visitor satisfaction. Contact us if you require rush service.
We consider ourselves more an Internet coach than Internet consultant. We would love to listen to your thoughts and ideas, and look forward to present you with our reflections. We will not present you with a solution: we will facilitate the process in which you will be able to come up with the solutions yourself. And more! Who knows your business better than you do? We pride ourselves on being a catalyst for improvement. Contact us today!
Email us (firstname.lastname@example.org)
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